oh’my premium series

oh'my premium series / 2013

The package design for Oh My Premium Frozen Pasta. The design was inspired by the image of an elegant pasta lunch eaten in the sunlight. There are 18 different products in the series, with the plate on which the product name is arranged having a different shape for each. This affords the products a fun, carefree feel that rival products don’t have.

Art Director : Ichiji Ohishi
Designer : Ichiji Ohishi / Miki Ito
Client : Nippon flour mills co., ltd.