Sapporo Hokkaido Draft Beer Kitano-Hoshi

Sapporo Hokkaido Draft Beer Kitano-Hoshi / 2020

This design was for a limited-edition draft beer brewed by Sapporo Beer using a new strain of Hokkaido barley they developed called “Kitano-Hoshi” (Northern star). An illustration of a sweeping field of Kitano-Hoshi barley has been positioned inside a frame, lending the visual an authentic, modern impression. We designed this while envisaging a gentle breeze sweeping over the Hokkaido landscape.

Art Director : Ichiji Ohishi
Designer : Yuria Takayama

Creative Director : Akio Tanaka ( Sapporo Breweries ltd. )
Client : Sapporo Breweries ltd.